What is the main reason people say ‘Yes’ to you and do business with you?
Trust! People do business with people they know, like and trust.
So how do you build trust?
Here are 6 simple steps:
1. Reciprocity. You have to give first and add value. Think about the people who influence you. What do they give you? When you give, people will be compelled to give back.
2. Likeability. Look at the people you like and follow. What is it that they do that makes you like them? Look at their traits, behaviours etc. Make a list so you can emulate these traits.
3. Authority. We have a desire to follow experts. We all have skills and talents to share. Be willing to put yourself out there and be yourself.
4. Social proof and consensus. People like to align with what others are doing. We have a tendency to rely on the opinions of others. People want to be a part of a community of like minded people. There is also power in collaboration.
5. Consistency. This is the key to everything. You have to be wiling to be bad enough, for long enough to get good at it. This is one of the biggest drivers in becoming an authority and creating success.
6. Scarcity. Also known as FOMO, fear of missing out. We are motivated by the fear of missing out. This is why limited time offers, nearly out of stock, limited edition etc work so well.
Mastering these 6 tips are the keys to you creating success along with setting up your DMO (daily method of operation) and adding value.